Peace Pedalers offers
sponsorship opportunities at several levels. Each basic
level is customized to best meet the needs of each sponsoring
organization.
Level
Contribution
Platinum
$1,000/month
$36,000 for 36 months
*Products or services
may be used as partial contribution including:
1. In-kind products (calculated on wholesale cost)
2. Frequent flyer miles or airline tickets
3. Gift Certificates
4. Communications Program (see attached description)
5. Other cash equivalent
Gold
$250/month
$12,000 for 36 months of professional promotion
*Products or services may be used
as partial contribution.
See list above for examples.
Silver
$100/month
$1,200/year
*Products or services may be used
as partial contribution.
See list above for examples
Bronze
One-time
product or financial donation of $250- $1,000
Benefits to the Sponsor
In exchange for their generosity, sponsors receive
a combination of the following. Benefits are customized
to best meet a sponsor's needs.
Benefits
General
Description
Brand and Product
Promotion
• Logo spots and/or company
colors on riding jerseys worn daily
• Logo spots on bikes, panniers and other high
visibility areas
• Logo on sponsored promotional merchandise such
as hats, shirts, socks, promotional items, etc.
• Logo on print material: brochures, direct mail,
etc.
• Website banners at www.peacepedalers.com
• Logo on travel banner to all 100+ countries
to set up at campsites, races, rest spots, events, etc.
• Sample product, literature or promotional giveaways
passed out while on tour
Media Exposure
• Print: newspaper and magazines
coverage • Television: national, regional,
cable/satellite programming coverage • Documentary:
serious intentions to create documentary of expedition
• Web: content providers will post articles including
real time tracking • Media exposure guaranteed
via sponsorship agreement metrics
Photo
and Video
• Excellent photo
and video footage for print, promotional video or websites
• 3.1 Mega pixel photos sent via email or CF cards
sent via regular mail on monthly basis • Videos
sent bi-yearly after editing at Peace Pedalers headquarters.
Video is digital • Equipment is of premium
quality and includes helmet camera footage •
Photo and video footage guaranteed via sponsorship agreement
metrics
Domestic and
Foreign Market Penetration
• We will stop by hundreds
of bicycle and outdoor stores on our tour to get information
on trails and meet local riders and adventurers
• We will send leads to your business development
teams of retailers and local distributors •
Both riders are experienced in international distribution
with language skills • Metrics can be established
via sponsorship agreement
Trade Show and
Event Participation
• Available to meet marketing
teams at events both domestically and internationally
• Use our bikes and gear to attract prospects
to booths for sampling or selling • Live testimony
of real athletes using your products is a strong benefit
at events • Both riders are excellent sales
people • You can save money by sending fewer
representatives to events. • Metrics can
be established via sponsorship agreement
Other Benefits
• Prototype testing: send us
your new products and we’ll test them, take photos
of them in use, and provide honest feedback •
Positive image in public’s eyes: supporting more
than just typical athletes but a truly historical expedition
with excellent benefits. • Promotional opportunities
with our chosen non-profit organization: Currently in
discussions with Special Olympics to raise money &
build awareness of their programs as part of our tour
mission.